The Plan recalls the mission, vision, values, principles and objectives of the organization as well as its beneficiaries, stakeholders and areas of operation as primary organizational pillars upon which the Plan is set.

The Plan further reviews the operating internal and external environments within which the organization operates and how these have evolved over the past four years. This review has enabled the organization to make strategic choices that are contemporary and relevant towards achieving its mission.

The Plan outlines the strategic direction that AFUB will take over the next two years; building on the three strategic pillars of advocacy, membership strengthening and organizational development – each of which is enhanced by a single goal. Each goal is supported by a number of objectives which are achieved by successfully completing a number of defined activities.
A set of implementation strategies have also been defined. These broadly explain the underlying operational processes that complement the strategic activities and which catalyze the implementation of the overall Plan.

A Logical Framework Matrix has been provided at the end of the Plan to provide detailed analysis of the goal, purpose, results and activities. The Matrix provides specific interventions for each, indicators and targets, verification methods and assumptions. The Matrix will be an important tool in the detailed planning process, implementation and monitoring of activities and results.